PayPal's Latest Partnership Could Boost Users and Revenue

PayPal Holdings Inc moved to extend the reach of its online payments business through a deal with Visa Inc that is expected to boost the revenue and number of users of the money-transfer service. The partnership announced on Thursday is intended to make it easier for customers to use Visa credit and ...

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How to Create a Winning Event Plan (Plus Free Template)

Does your company have strategy documents or a written event plan? If you do, when was the last time you actually looked at them? Chances are that a week after they were written, these 20+ page documents start gathering digital dust in some unloved folder on your desktop. Unfortunately, a strategy ...

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The Ultimate Guide to Copywriting for Events

Copywriting isn’t just about words… it’s about numbers, too. The right copy can drive ticket sales and boost your bottom line. This comprehensive guide will show you how to write copy that inspires readers to visit your event page, buy tickets, and invite their friends. You’ll get insider knowledge from a ...

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The Trends that are Redefining the Match Day Experience

This is a guest post by Monika Halicka, Insight Executive at Stadia Solutions, a leading international sports and entertainment marketing agency and technology consultancy. For more sports insights, head to Stadia Solutions Twitter & LinkedIn pages. The way we consume sports has changed dramatically over recent years. Attending a sports event ...

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10 Breathtaking Places to Hold Events

Being an event planner is hard work, with long hours and high stress, but it can also offer the most incredible rewards – especially if you get to work overseas. During my time in the industry I have been fortunate enough to travel around the world visiting and writing about ...

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6 Small Brands Delivering Incredible Live Experiences

You don’t need to be Coca Cola, Apple or Nike to pull off amazing customer engagement events. With imagination, ingenuity and effort, businesses and brands of all sizes can deliver big impact live experiences. To prove our point, we’ve compiled six standout experiential activations staged by a selection of lesser-known ...

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